Current projects

Independent advisor and digital strategist, with 8+ years experience of working with some of Sweden's most well known companies and large media organisations. 

Current projects include program curator for The Conference, digital trend analyst at Medievärlden Premium, a subscription service for media executives and member of steering committee at Hyper Island.  

I regularly speak on the digital shift and its impact on society and business. 

I believe in challenging myself as well as clients to reach their best potential in the digital age. Based in Malmö, Sweden, I divide my time between client work and my own projects. And yes, that's my desk in the picture. 


From managing a digital agency to building Sweden's most beloved digital unconference, I take pride in making ideas come to life. 


  • Head of digital design agency Good Old 
  • Co-founder of Sweden Social Web Camp, Scandinavia's largest unconference about the social web and the future of the Internet
  • Listed as one of the most creative people on the Swedish web scene by magazine InternetWorld

What others say

Don't just take my word for it. See what others say about working with me at my LinkedIn profile